We add business intelligence to your startup’s DNA ...

The GTEN startup matrix

01

VALIDATION

Ensuring feasability of business idea and that all requisites are fulfilled at every step, between ideation to launch.

01

VALIDATION

Ensuring feasability of business idea and that all requisites are fulfilled at every step, between ideation to launch.

02

CREATION

A structured approach to launch MVP in fastest time, and developing strategies to capitalize on market trends through early adaptability.

02

CREATION

A structured approach to launch MVP in fastest time, and developing strategies to capitalize on market trends through early adaptability.

03

ANALYSIS

Making use of consumer and market insights to create a well-defined roadmap, as well as evaluating future expansion scope and market forecasts.

03

ANALYSIS

Making use of consumer and market insights to create a well-defined roadmap, as well as evaluating future expansion scope and market forecasts.

04

TRACTION

Optimizing ROI, positioning the product to enlarge with target audience and enabling early adopters to quickly cross break-even point.

04

TRACTION

Optimizing ROI, positioning the product to enlarge with target audience and enabling early adopters to quickly cross break-even point.

01

VALIDATION

Ensuring feasability of business idea and that all requisites are fulfilled at every step, between ideation to launch.

01

VALIDATION

Ensuring feasability of business idea and that all requisites are fulfilled at every step, between ideation to launch.

02

CREATION

A structured approach to launch MVP in fastest time, and developing strategies to capitalize on market trends through early adaptability.

02

CREATION

A structured approach to launch MVP in fastest time, and developing strategies to capitalize on market trends through early adaptability.

03

ANALYSIS

Making use of consumer and market insights to create a well-defined roadmap, as well as evaluating future expansion scope and market forecasts.

03

ANALYSIS

Making use of consumer and market insights to create a well-defined roadmap, as well as evaluating future expansion scope and market forecasts.

04

TRACTION

Optimizing ROI, positioning the product to enlarge with target audience and enabling early adopters to quickly cross break-even point.

04

TRACTION

Optimizing ROI, positioning the product to enlarge with target audience and enabling early adopters to quickly cross break-even point.


In a highly dynamic market, influenced heavily by disruption and competition, the startup ecology strives on delivering an idea fast and first. Business models today, both tech and non-tech based, are highly dependent on a strong digital support for sustainable stability and growth. This scenario influences the notion that startups have the chance to either make it big by capitalizing on the opportunity in front of them,or risk being over run by competition, based on their execution.

GTEN provides start-ups with the necessary support for converting ideas into executable digital solutions.As an entrepreneur looking to enter the market with a ready product, or an established enterprise planningto launch a new venture, the GTEN set-up implements the required infrastructure, processes and expertise to add value to your business idea. From inception to implementation, we help validate ideas together, gain market insights and execute in the shortest time possible. The result – a successful brand launch, ready to penetrate and capitalize in any given market.



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